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Insights

Notes on wine, people and business

Practical content for those who work with wine in Brazil.

01. How to build a wine sales team

Aug 2026 · By Jean Stelmach

01. How to build a wine sales team

Technique matters, but on its own it does not build a winning team. The difference lies in selection, alignment and continuous development.

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02. Wine Professional X-Ray version 1.0

Jul 2026 · By Jean Stelmach

02. Wine Professional X-Ray version 1.0

The wine market has matured, and with it the definition of professional success is changing. I see four pillars that blend soft skills, hard skills and performance.

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03. Why choose specialized headhunting

Sep 2026 · By Jean Stelmach

03. Why choose specialized headhunting

Hiring the right person is not simply a matter of finding someone with the right experience. The real challenge is understanding what the business actually needs.

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